Fats and oils are an essential part of a balanced diet. Olive oil is easily digested - it's quickly and completely absorbed by the system. Also trace components like chlorophyll help the absorption, and the aroma and taste stimulate the appetite - an important assist for the digestive process.

• Virgin olive oil is a pure fruit juice with no additives or preservatives.
• Olive oil contains between 60 and 80% of monounsaturated fats (in this case, oleic acid), which help to reduce "bad cholesterol" (LDL) and preserve "good cholesterol" (HDL). It also has just the right amount of linoleic acid, which is essential for the human diet, although in excess it can cause oxidation, which is harmful for our health.
• Olive oil has vitamins A, D, K and especially E.
• Researchers confirm that olive oil reduces the risk of heart diseases and some types of cancer. It also helps to maintain a low blood pressure and to alleviate arthritis.